Peak Design unveils biggest colour refresh yet
Posted on Aug 14, 2025 by Adam Duckworth
Peak Design’s best-selling bags, straps, clips and travel tools get their first major style update in six years, with four new colours and 75 fresh product
Peak Design has announced the biggest colour refresh in the brand’s history. The update introduces four striking new colours – Eclipse, Kelp, Ibis and Ocean – across 75 products in Peak Design’s Everyday Bags, Travel Bags, Packing Tools, Capture Clips and Straps.
It’s the first major style overhaul for these ranges in more than six years, aimed at making the brand even more distinctive both in-store and online. Research shows that 90% of quick product assessments are based on colour and Peak Design’s new palette is designed to stand out while complementing the brand’s functional, minimalist aesthetic.
Eclipse is a bold, dark neutral with a modern edge; Kelp offers a soft, nature-inspired green; Ibis brings an energetic red-orange-pink hue; and Ocean delivers a deep, calming blue ideal for travel and outdoor gear.
The refresh covers popular products including the Everyday Backpack, Travel Backpack, Capture Clip V3, Slide straps, Packing Cubes, and more – with no change to the trusted build quality or pricing.
Find more information at peakdesign.com.
